712/253 Franklin Street, Melbourne VIC 3000
712/253 Franklin Street, Melbourne VIC 3000
Prime location in Melbourne CBD | High rental yield at 7.2% | Below median price point | Strong student and young professional demand | Modern finishes with balcony.
This property presents a rare buying opportunity in Melbourne’s CBD due to its pricing well below the suburb median for one-bedroom units, combined with a rental yield of 7.2% that significantly outperforms the market average. The modern open-plan layout with split-system climate control and a private balcony offers a competitive edge for attracting young professionals and students, who dominate the local demographic. Being within walking distance to major universities, Queen Victoria Market, and transport hubs strengthens its appeal as a low-vacancy rental investment. For a buyer seeking immediate cash flow or a first home in a high-demand precinct, this unit is positioned to deliver consistent returns.
The primary risk is the wide valuation gap between property platforms, suggesting potential overpricing relative to some market data, though the 2011 last sale indicates possible equity gain. The building’s 60% renter ratio may imply less owner-occupier stability, but it also signals strong rental demand. The 64% auction clearance rate and 40-day average days on market reflect a balanced market, not a distressed one. To maximize value, hold this property for rental income rather than short-term flipping, leveraging its yield advantage and CBD location for steady appreciation over a five-year horizon.
Detailed Independent Property Report preparedย by PropCred Analyst team forย 712/253 Franklin Street, Melbourne VIC 3000
Market Insight:
Melbourne’s core is defined by its unparalleled lifestyle proximity and tightening supply, attracting a broad buyer pool of owner-occupiers, downsizers, and investors. Sustained demand is driven by urban renewal, low vacancy rates, and robust sales activity, supporting solid price growth. Future prospects are underpinned by scarcity and gentrification, though affordability pressures and an easing of supply tightness present emerging headwinds for the market’s resilience.